By Coach Tiffany, RN

“I know what I SHOULD eat…..I just can’t get my shit together.”
“I think about food all the time, it’s so frustrating.”
“I’m either doing The Whole 30, or the whole opposite.”
“I’ve tried every diet, I just don’t want to do this anymore.”
“I feel so crappy about myself, why can’t I just loose the weight…”
“I’m on this vicious cycle of guilt and eating.”
“Why don’t I have any willpower?”

Sound familiar??? I hear this struggle echoed constantly in my conversations with women, clients, friends, family, colleagues; pretty much everyone I know. This pain and frustration is something I have personal experience with.

For me, It started at 12 or 13 yrs old with “sweating to the oldies” and a card system diet by Richard Simmons. Next was low calorie, then Atkins, then various shake and meal replacement plans. Finally, I decided to make a change to more whole food nutrition based plans with the encouragement of more holistic providers. I had some gut health issues so I was eating “clean” and it got really restrictive, really fast. In addition to cutting out many foods and trying several diets, I’ve done Whole 30 four times. I felt really good in weeks 2-4, but would always come crashing back to reality with a whole bag of potato chips, most of the brick of cheese, pizza (still usually Gluten free and not that satisfying), all the candy in the house or a combo of all the food.

I felt like there was something wrong with me, or that if I could just tighten my self-control and do it perfectly, somehow, I could/should be able to manage to finally pull it together next time.

My personal experience coupled with your voices- our combined pain and frustration, motivated me to find a different way.

It turns out, our culture of dieting and being taught to distrust our bodies is broken, not us. The idea that what we eat means anything about our character, has got to be smashed. Our value and worth cannot be reduced by what we eat. You do not become a good person if you eat healthy that day. Eating donuts does not make you bad or less than anyone else. Removing self-judgement associated with my food choices has been pivotal in my life. Letting go of the guilt and shame around food has been so freeing. On a deep level, I’ve learned that I am valuable and worthy of love and respect. Period. This deep knowing of my worth has shifted so much for me; including deepening my desire to feel well and nourish myself with food, without depriving myself of satisfaction.

I hear your frustration and want to help you make that shift too.